LCC distribution channels: Direct distribution, NDC, GDSs and consolidators

LCC distribution channels: Direct distribution, NDC, GDSs and consolidators

Airline distribution is complex:  on one side of the airline industry, we have legacy carriers mostly represented by full-service airlines. Since the late 70s, legacy airlines have used a complicated model of distribution that included various data aggregators, consolidators, tech providers, and other intermediaries. As a result, in the mid-90s, global distribution systems or GDSs (Amadeus, […]

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